The iconic, triangular Flatiron Building slices through New York streets as if clearing the way for the Flatiron district. Between 14th to 18th Street and Sixth Avenue to Irving Place, Flatiron is a small neighborhood with a far-reaching reputation. Jay-Z proclaimed Flatiron was "where it's at" and chose 25th Street as the address for his upscale club, 40/40, to prove it. With its numerous clubs and lounges, high-class restaurants, and stretches of greenery, Flatiron has caught the attention of more than just rap moguls.
Intricate architectural detail and abundant use of metals create cohesion in the ever-evolving district. Photography studios, toy stores, and dotcom businesses all have had heydays in the neighborhood. Buildings left vacant by these businesses have quickly filled with advertising firms, traditional media companies, and interior design shops. With the flood of young professionals came a diverse shopping area and scores of popular restaurants.
When visiting the neighborhood, start the day with fresh pastries at The City Bakery on 18th Street, then grab a nontraditional lunch at the Union Square Café and head over to the park for some people watching. For dinner, look to the plentiful options near Broadway and its surrounding numbered streets. As for the infamous nightlife, indulge in rapper's delight at 40/40, Cheetah, Centro-Fly, and Eugene. The Blender Theater at Gramercy and Fillmore New York at Irving Plaza appeal to the indie music set hoping to stumble onto the next big thing.
Union Square Park and Madison Square Park are great places for a picnic, reading on a bench, or watching street performers. Union Square also hosts the Greenmarket Farmers Market four days a week, offering fresh, seasonal fruits and vegetables. Other gems of the Flatiron district include the Museum of Sex , a journey through the history of sex in New York, and a tribute to Andy Warhol found in the Gershwin Hotel.
- • Flatiron District on Wikipedia: www.en.wikipedia.org/wiki/Flatiron_District,_Manhattan
- • Madison Square Park Conservancy: www.madisonsquarepark.org
- • Flatiron 23rd Street Partnership: www.flatironbid.org